| Magdalena Castro Richou
This profile is available in: English Translation Services > Native Language(s): English (American), French, and Spanish. > Target Language(s): English (American), French, and Spanish. > Source Language(s): English (American), French, and Spanish. > Service Type(s): Translation Services and Proofreading/copywriting. > Specialization(s): Advertisement/Marketing, Agriculture/Environment, Arts, Communications, Cooking/Food/Beverages, Song lyrics/Poetry, Fashion/Clothing, Film - Theatre, Health and Beauty, History, Hospitality Industry, Internet/Multimedia, Journalism - Press, Literature/Publishing, Military, Politics, Social Sciences, Media/Broadcasting, and Theology - Religion. > Software: Adobe Acrobat Professional, Adobe Photoshop, Corel WordPerfect , Macromedia Flash, Microsoft Office , and Microsoft Works. > Certifications and Professional Affiliations: 07/96 - present Translation Services as a Freelancer - From and to both English and Spanish; Spanish and English into French. Clients include: UNESCO – Paris, Oster Latin America, Sunbeam Latin America, Sol Melia Hotels & Resorts, Crowley Maritime Corporation, Florida Trend’s NEXT Magazine, Turkel Advertising, Daniels & Roberts Advertising. > Relevant Translation Experience: Specialized in marketing and advertising with emphasis in the broadcast and hospitality industries. 06/1998 – 05/2003 Turkel Schwartz & Partners Advertising, Coconut Grove, Florida Account Supervisor – HBO Latin America, Sol Melia Hotels & Resorts, The Peabody Hotel Group, Discovery Networks Latin America/Iberia, Radisson Seven Seas Cruises, Bank United, Sony L.A., IFX Networks, HBO L.A., Warner Channel L.A. - Translation and localization of all relevant US marketing and communications pieces into the Spanish language and the Latin American market for the Discovery Networks account. - Analysis of market and competition trends to establish new strategies to promote the Peabody Hotels to the Meeting Planners & Incentive market. - Developed advertising strategies for key Latin American markets in consistency with global marketing effort for the launch of new HBO channels and series. - Managed advertising budget for Sol Melia Hotels & Resorts to promote the properties of the Americas division among the U.S. trade market and leisure travelers. - Developed advertising campaign for the Sol Melia Hotels & resorts and its four sub brands: Paradisus Resorts, Gran Melia, Tryp Hotels and Sol Hotels. - Developed pan-regional marketing initiatives targeting cable operators, advertisers and consumers in Latin America. - Developed new brand identity for Radisson Seven Seas Cruises in the United States at consumer and travel agent levels. - Supervision of creative development for collateral materials for the 2001-2002 Sony Wega series campaign. > Education: Georgetown University, Washington D.C. Diplomate in English and American History Universidad Javeriana, Santa Fe de Bogota, Colombia Graduate in Marketing - Major in Advertising Universidad Javeriana, Santa Fe de Bogota, Colombia Graduate in Social Communication Courses & Conferences Boot Camp for Account Planners Miami Ad School, Miami Beach, Florida Advertising & Marketing Effectiveness/ Regional and Global Strategies for the New Century International Advertising Association., Miami, Florida Enterprise Solutions Conference, Microsoft Latin America Boca Raton, Florida Education and Development, Marketing Fundamentals McCann-Erickson Corp. Santa Fe de Bogota, Colombia > Additional Skills: Trilingual. Poetry lover and writer. Douglas MacArthur buff. Expert in the WWII. > Location: Versailles (France) > Online payments via PayPal To make an online payment to Magdalena Castro Richou via PayPal please click on the button below: |
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